개요Share Local Media combines direct mail expertise with Poplar, our technology platform. Access your Klaviyo lists and segments directly in Poplar to launch targeted one-time or triggered direct mail campaigns across acquisition, retention, retargeting, and CRM.
기능
Activate Klaviyo audiences with direct mailAccess your Klaviyo lists and segments directly within Poplar to easily launch targeted direct mail campaigns without manual exports
Support one-time and triggered campaignsFrom large-scale acquisition and retention campaigns to highly targeted triggered retargeting and CRM mailings, Poplar supports direct mail across the customer journey.
Launch campaigns without manual exportsUse your existing Klaviyo audiences in Poplar without downloading, uploading, or manually managing customer lists.
Measure performance in PoplarTrack conversions, revenue, and ROI with transparent in-platform reporting, plus A/B and incrementality testing to understand campaign impact.
Track mail from production to deliveryMonitor individual mailers throughout the campaign lifecycle, from printing through delivery
Build direct mail into your omnichannel strategyExtend your Klaviyo email and SMS strategy with personalized direct mail for acquisition , retention, winback, promotions, and re-engagement
